The Highlights: - WEPHOBIA is a womenswear brand that was born in June 2013. - WEPHOBIA was founded by two women who graduated from London College for Fashion Studies: Ms. Nguyen Minh Anh and Ms. Nguyen Bao Kim Cuc. - The birth of WEPHOBIA caused people in Vietnam to completely change the stereotype about tight office clothes.
WEPHOBIA is a womenswear brand founded by Ms. Nguyen Minh Anh (Ma Nguyen) and Ms. Nguyen Bao Kim Cuc (Daisy Nguyenbao). Graduated from London College for Fashion Studies, the two designers had taken part in many projects in the related field until they decided to establish the brand under the name WEPHOBIA in June 2013. In July 2013, WEPHOBIA opened the first store which delivers the minimal and modern spirit that the brand embodies.
Sharing about the brand's name, Ms. Ma Nguyen said that in fact, the meaning of WEPHOBIA is not profound. WEPHOBIA is derived from the phrase "Mephobia", which means the fear of being too great, they just replaced "ME" with "WE", because they have 2 people.
Read more: https://www.vietlaunch.com/blog/wephobia